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PRSA Dallas Hosts Annual Communications Summit Friday, November 7 Featuring Top Communications Experts and Media

Keynote panelists include communications executives from Toyota, Corner Bakery and Greyhound

DALLAS, Oct. 16, 2014 /PRNewswire/ -- Something "BIG" is happening in Dallas on Friday, November 7, at the Irving Convention Center. The Dallas chapter of the Public Relations Society of America (PRSA) is hosting its annual Communications Summit, an event that brings more than 200 communications professionals together for a day of networking and professional development, complete with the Pegasus Awards luncheon and a networking happy hour. This year's event is centered around the theme of "Elevate" and is designed to provide professional and personal development regardless of industry or years of experience.

Communications executives from Toyota, Corner Bakery and Greyhound will headline the breakfast keynote session, discussing the latest communication trends in their market sectors. Shelly Slater, a multi-Emmy-Award-Winning journalist and anchor at WFAA-TV, will emcee the 2nd Annual Pegasus Awards Luncheon. 

Communications Summit 2014 will feature three breakout sessions throughout the day.  These three sessions will feature some of the profession's most influential public relations and marketing executives as well as TV, print and online media representatives.

Breakout Session 1: Elevate Your Relationships: Nurturing important professional relationships inside and outside your organization.

  • Working with mediaPaul O'Donnell, editor, Dallas Business Journal; Susan Warren, energy industry editor for North America, Dallas bureau chief, Bloomberg; Kristi Nelson, anchor, KXAS-TV
  • Managing Internal AudiencesKathy LaTour, editor at large, CURE Media Group; Elena Rohweder, communications manager, DART
  • Counseling the C-SuiteClaire Bassett, VP of communications & marketing, Baylor College of Medicine; Melissa Flynn, principal, Melissa Flynn PR & Marketing

Breakout Session 2: Elevate Your Results: Improve performance of individuals, teams and communications programming.

  • Juggling work, life and deadlinesMelissa Hancock, vice president, Weber Shandwick; Kim Morgan, director of corporate communications, Texas Instruments
  • Integrated CommunicationsRobert Lyman, digital strategy director, USFI Digital; Martha Neibling, director of marketing & public relations, Gaylord Texan Resort and Convention Center
  • Measuring Team PerformanceAly Saxe, CEO, Iris PR Management

Breakout Session 3: Elevate Your Future: Grow and evolve your personal role and career.

  • Interviewing, Personal Branding & ProfessionalismDavid Westberry, senior client partner, Korn/Ferry; Alma Fuentes, PR hiring manager, The Richards Group; Holly Mason, president, Mason Baronet
  • Industry TransitionsKeith Nowak, director of communications & brand integration, Travelocity; Scott Sayres, global director, issues management Honeywell Aerospace; Michael Patino, Michael Patino Associates
  • Organization and Team GrowthMark Hall, president & founder, Firehouse; Cynthia Pharr Lee, president & founder, C. Pharr & Co.; Juliette Coulter, president, The Coulter Group

The Communications Summit 2014 will take place at the Irving Convention Center located at 500 West Las Colinas Boulevard in Irving, Texas. Breakfast registration begins at 8:00 a.m., followed by the breakfast keynote from 8:45 – 10:00 a.m.  Breakout session 1 lasts from 10:15 – 11:10 a.m.  Breakout session 2 lasts from 11:20 a.m. – 12:15 p.m.  The Luncheon will begin at 12:30 p.m. Breakout session 3 will last from 2:15 – 3:00 p.m, followed by a networking happy hour from 3:15-4:30 p.m. Pricing for this event is as follows:

  • Member full day: $145 – earlybird rate; after 10/20: $170
  • Member lunch only: $60 earlybird rate; after 10/20: $70
  • Guest prepaid full day: $175 earlybird rate; after 10/20: $200
  • Guest prepaid lunch only: $80 earlybird rate; after 10/20: $90
  • Student full day: $75
  • Student lunch only: $55
  • Group of Four: $435 (Buy three full day registrations, get one free! Must purchase by 10/27)
  • Reserved Pegasus Awards Lunch Table for 10: $600 (Must purchase by 11/3)

*Ticket prices increase for walkups beginning 11/4, and space is not guaranteed.

To register for this program or for more information, go to http://www.prsadallas.org. Cancellations are due three days before the event by 11/4.  For specific information on the cancellation policy, visit our website. All online reservations are closed the day before the event. You are welcome to attend, but payment must be made at the door.

Communications Summit 2014 Sponsors to date include: Ketchum, MWW, PR Newswire, GolinQMobius, Iris, PierPont Communications and Weber Shandwick. Thank you to our in-kind sponsors including DART, Legacy Print Group, Outdoor Signs and Texas Instruments. Additional sponsorships are still available by contacting [email protected].

About Dallas PRSA
The Dallas Chapter of PRSA serves more than 340 practitioners of public relations in North Texas.  The chapter was founded in 1951, just four years after the 1947 founding of the national society.  The chapter provides members with a variety of professional services such as the Communicator's Job Bank, a monthly newsletter, professional development programs, monthly luncheons, quarterly breakfasts, members-only networking happy hours and webinars, a mentorship program and college outreach programs. For more information, visit www.prsadallas.org or follow us on our social media channels: Facebook, Twitter or LinkedIn.

About PRSA
The Public Relations Society of America (www.prsa.org), based in New York City, the world's largest organization for public relations professionals, has more than 32,000 professional and student members. PRSA is organized into more than 100 chapters nationwide and 20 professional interest sections and affinity groups, which represent business and industry, counseling firms, academic institutions, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations. The Public Relations Student Society of America (PRSSA) has 290 Chapters at colleges and universities throughout the United States.

Contact: Krystal Morris for PRSA
Phone: 214-502-2566
Email: [email protected]


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